The Department of Marketing offers a program for marketing majors which, in addition to the general requirements for a Bachelor of Commerce degree as outlined in this Calendar, requires students to take MKTG 3376 (Consumer Behaviour), MKTG 3378 (Marketing Research), MKTG 3379 (Marketing Management), and nine (9) credit hours additional electives.

For additional information, students should consult the Chairperson and/or faculty advisors. The Department administers the communications courses [Business Communication Essentials (COMM 2293) and Business Presentation Essentials (COMM 3394)].

Graduate Studies

For information on graduate courses see the Graduate Academic Calendar.